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Avaya Proactive Outreach Manager


Avaya Proactive Outreach Manager (POM) provides automated outbound campaign management, enabling organizations to create and deliver automated voice, email, or SMS messages that allow users to immediately choose a self service option or speak to an agent.


  • POM unifies agent-based predictive, progressive, and preview dialing with automated multichannel notifications and alerts into one simple software-only solution.
  • POM enables the design of interactive voice, email, and text messaging campaigns that allow interactions to take place across multiple channels.
  • POM applications use Avaya Experience Portal and Avaya Orchestration Designer for open standards based campaign design, development, implementation, management, administration and reporting.
  • The Avaya Proactive Outreach Manager Pluggable Data Connector (POM PDC) extends the functionality of the Data node palette in Orchestration Designer.
  • The POM Web services enable client applications to access POM's agent and campaign management capabilities.
  • The Call Recorder API enables integration of POM with third-party call recording applications.
  • With the introduction of POM release 3.1, Avaya Oceana Solution and Context Store integration is fully enabled, enabling outbound campaigns to be integrated as part of an omni-channel customer engagement strategy and customer journey management.

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